Too many manual processes
Catalog updates, inventory checks, order tracking, customer support — every one of them eating hours that should be spent on growth.
Accepting brands
Shopify operations
Your Shopify
backend, handled.
I run end-to-end backend operations for growing Shopify brands — combining structured systems, automation, and AI-assisted workflows so your store stays stable as it scales.
Shopify
Shopee
Lazada
TikTok Shop
Shopify Flow
Zapier
Make
Klaviyo
Easyship
Aftership
Notion
Google Sheets
Operator experience
0
years running Shopify backends end-to-end
Channels supported
0
Shopify · Shopee · Lazada · TikTok Shop
Active retainer cap
0
stores max — for real attention, not volume
Onboarding window
0
days from audit to running ownership
What growing Shopify brands miss
As your store grows, the backend quietly becomes a bottleneck — and most founders don't notice until revenue is already leaking.
An unoptimised backend
Disconnected systems, missing automations, inefficient workflows — the silent tax on every order you fulfil.
Issues compound quickly
An inventory mismatch becomes a customer service issue. A shipping delay becomes a refund. One problem creates three more.
Money quietly leaving
Overselling, manual errors, slow fulfilment, operational drag — costs that don't show up in your P&L until they already hurt.
Everything that keeps your store running
End-to-end backend ownership across the systems, channels, and workflows that decide whether your store scales smoothly — or grinds.
Store & product management
- Structured product uploads & catalog
- Bulk updates and ongoing maintenance
- Clean, consistent backend setup
Inventory & order flow
- Inventory tracking & sync across systems
- Prevent stock mismatches and overselling
- Smooth checkout-to-fulfilment processing
Shipping & fulfilment
- Set up & manage shipping workflows
- Resolve issues before they hit customers
- Coordinate logistics tools and partners
Apps & system stability
- Manage and optimise Shopify apps
- Prevent conflicts and breakdowns
- Maintain theme structure & updates
Automation & workflows
- Implement Shopify Flow, Zapier, Make
- Cut manual and repetitive work
- Improve operational consistency
Multi-channel operations
- Shopify · Shopee · Lazada · TikTok Shop
- Consistency across every channel
- Avoid breakdowns between platforms
What changes when your backend actually works
Time reclaimed for growth
Spend your hours on marketing, scaling and strategy — not catalog updates, inventory chases, or fulfilment fires.
Backend headaches gone
No more constant troubleshooting. A system that runs reliably in the background, not on your calendar.
Fewer sales disruptions
Issues are caught and resolved before they touch revenue, customers, or your operations.
Built for scale
A stable, structured backend that supports growth — even as your operations get more complex.
A messy backend quietly kills revenue
At 5 orders a day, it's manageable. At 50 orders a day, it's a liability. Here's where structured operations protect your bottom line.
Accurate, fast, trustable checkout
Real stock levels, fast pages, and clear shipping expectations stop abandoned carts and lost confidence at the moment of decision.
Smooth fulfilment, fewer fires
Proactive issue resolution builds trust — better reviews, repeat buyers, and lower support load.
Marketing ROI you actually keep
Paid spend collapses if the backend can't handle the spike. A prepared system makes campaigns pay back in full.
Fewer refunds, lower op cost
Fewer fulfilment errors, no overselling, streamlined support — hard-earned revenue stays in the business.
Structured operations don't just fix problems — they prevent them.
Built from running a real store — not just managing one
2022 — 2025
Operated end-to-end e-commerce for my own brand, VZIOS STUDIO — a fast-growing fashion label. Lived inside the catalog, the warehouse, and the customer inbox.
2026 —
Specialised in AI-driven and automated Shopify backend operations. Cutting errors, manual workload, and operational friction for growing brands.
Operational expertise
- Structured product setup and catalog maintenance
- Complex inventory tracking and synchronisation
- Streamlined fulfilment across logistics partners
- Backend prep and execution for high-traffic campaigns
- Proactive issue resolution and CX alignment
- Multi-channel ops: Shopify · Shopee · Lazada · TikTok Shop
Most growing brands don't need a full-time ops hire yet
In-house operator
Working with me
Salary + 20–30% overhead (CPF/EPF, benefits)
Fixed pricing based on scope
Training and ramp-up required
Ready to start with minimal onboarding
Needs supervision
No management needed
Fixed role regardless of workload
Adjust as your operational needs change
Execution depends on internal capacity
Immediate handling of tasks and issues
Includes weekly 1-on-1 calls and monthly on-site support for MY/SG clients.
Simple, scope-based pricing — no surprises
USD 300 — 800
per month
What affects pricing
- Order volume and daily operational load
- Frequency of updates and changes
- Number of products and catalog complexity
- Multi-channel involvement
Month-to-month · No long-term commitment · Scale as your needs change
Get a custom quoteFrom audit to full ownership — in three steps
-
01
Store review
I audit your current setup and identify operational gaps, inefficiencies, and risks — delivered as a prioritised fix list, not a slide deck.
-
02
Define operational scope
We align on responsibilities and monthly workload. No ambiguity, no overlap — you know exactly what I own and what stays with you.
-
03
Ongoing backend ownership
I take over day-to-day backend operations — everything runs without your involvement. Weekly check-ins, monthly on-site (MY/SG), and a real human on standby.
Where I add the most value
Shopify brands with consistent order volume
Founders overwhelmed with backend tasks
Brands scaling across multiple channels
Teams not ready to hire a full-time ops role
How I run your operations
Your data doesn't leave the room. Store details, supplier info, and operational processes are kept strictly confidential — access set entirely by you.
I take full responsibility for your store operations. No micromanagement required.
I work closely with founders and prioritise what actually moves the business forward.
I work with a limited number of stores. Consistent attention, real depth — not a rotating roster.
Start the process
Let's see if your backend is ready to scale.
A free 30-minute review. I'll audit your setup and flag the operational risks slowing you down — whether we work together or not.